ADVERTISING Print Version
Rates and Guidelines

Advertising Rates

Regular advertisers can benefit from the following discount when confirming an ongoing continuous schedule:

SINGLE AD PLACEMENT
+GST
X2
+GST
X6
+GST
Full page
$3800
$4180
$3500
$3850
$3200
$3520
Half page
$2600
$2860
$2350
$2585
$2100
$2310
1/3 page
$1800
$1980
$1500
$1650
$1300
$1430
Double page ad
$6500
$7150
$6200
$6820
$5900
$6490

Preferred Positioning Rates

SINGLE AD
+GST
X2
+GST
X6
+GST
Inside Front Cover
$4200
$4620
$3900
$4290
$3600
$3960
Inside Back Cover
$4000
$4400
$3750
$4125
$3500
$3850
Outside Back Cover
$4600
$5060
$4300
$4730
$4000
$4400

* All agency commission is additional to advertised rates

Mechanical Data

EcoCar Magazine will accept advertisements supplied on disk for publication or a high resolution pdf by email to advert@ecocarmagazine.com.au.

PDF FILES

You may provide a high resolution PDF file which has been created through Acrobat Distiller.
   
Full page and dps adverts must be centred on the page and include a minimum 5mm bleed with crop marks offset by 6mm.
   
The printer resolution should be 2400dpi.
   
Colour mark up is CMYK with graphics no less than 300dpi.
   
All fonts must be embedded in the file.
   
Please supply a colour proof with your advertisement as EcoCar Magazine cannot be held responsible for reproduction problems if a colour proof is not provided as a printing guide.

DPS SPECS

As ECOCAR MAGAZINE is perfect bound please create the spread as two separate pages and save them as single left and right pages.

MECHANICAL DATA

Double page spread Trim With 5mm bleed
on all sides
Text area
(as single L and R hand pages) 297 h x 210mm w 307 h x 220mm w The text area
for fulll bleed
ads is is as
follows. From
top, bottom
and outside
edge is
8mm. From
inside edge
is 14mm.
Full page 297 h x 210mm w 307 h x 220mm w
1/2 page (horizontal bleeding off page) 145 h x 210mm w 155 h x 220mm w
1/2 page (horizontal text area only) 135 h x 185mm w N/A
1/2 page (vertical bleeding off page) 297 h x 100mm w 307 h x 110mm w
1/2 page (vertical text area only) 277 h x 90mm w N/A
1/3 page (horizontal bleeding off page) 95 h x 210mm w 105 h x 220mm w
1/3 page (horizontal text area only) 85 h x 185mm w N/A
1/3 page (vertical bleeding off page) 297 h x 70mm w 307 h x 80mm w
1/3 page (vertical text area only) 277 h x 60mm w N/A

ECOCAR MAGAZINE IS PERFECT BOUND IN A4 FORMAT AND IS PUBLISHED BI-MONTHLY. Due to perfect binding there is a 6mm hinge for the spine that can conceal up to 6mm of the inside edge of a page. It is important to allow for this and we recommend placing any important text or image no closer than 14 mm to the inside edge of the page.

EcoCar Magazine
MATERIAL DEADLINE
2010
DATE

Issue No 7

June 2010

         10/5/10

Issue No 8

Sept 2010

          9/8/10

Issue No 9

Dec 2010

          12/11/10

Issue No 10

March 2011

8/2/11

Issue No 11

June 2011

            16/5/10

Any further concerns regarding specs or dimensions please contact:

EcoCar Magazine Tel 02 4878 5373 Fax 02 4878 5228
P O Box 307, Mittagong NSW 2575 Email advert@ecocarmagazine.com.au